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The healthcare industry is undergoing a transformative shift, driven by advancements in healthcare delivery for better patient outcomes coupled with cost savings, and increased patient satisfaction. The foremost driver is the desire to provide patient-centric care. Homecare allows patients to receive treatment and support in the comfort of their own homes, promoting a sense of autonomy and reducing the stress associated with hospital stays. Advances in healthcare technology, including telemedicine, remote monitoring devices, and electronic health records, have made it possible to provide high-quality care outside of healthcare settings.

Challenges Faced By Client:

Infrastructure, technology, training, education, regulatory framework, policy issues, and reimbursement scenarios are some of the major factors faced by various clients in the industry. Implementing effective homecare programs requires substantial investment in infrastructure and technology. Ensuring that patients have access to necessary medical equipment and that healthcare professionals can monitor them remotely can be logistically complex. Both patients and healthcare providers need adequate training and education to adapt to this new model of care. Patients must learn to manage their conditions at home, while healthcare professionals need training in telemedicine and remote monitoring. Regulatory frameworks and policies must evolve to accommodate shifts toward homecare programs. Ensuring the privacy and security of patient data in a remote care environment, for example, is a significant concern.

The client, one of the major U.S. medical device suppliers operating in Washington, Oregon, and California was expected to expand its services to nearby states including Idaho, Arizona, and Nevada. The client faced challenges in devising a new strategy focused on understanding the acceptance of medical devices among the target population for home healthcare. The information for types of medical devices purchased for remote care adhering to treatment regimes was one of the perquisites for the required geographic regions. A few medical devices mentioned by the client included the following products:

  • Wheel chairs
  • Electric beds
  • Walking aids

The client approached Data Bridge Market Research to address these aforementioned complex challenges and to understand the acceptance of medical devices with the capacity to scale to other states. Data Bridge Market Research, a trusted market research consulting firm renowned for its expertise analyzed the feasibility of the project. Furthermore, the client wanted to know about the costs and reimbursement associated with the patient journey. DBMR conducted a comprehensive analysis of the adoption pattern in the mentioned regions, parameters associated with the acceptance of medical devices, and providing actionable insights to guide the client in understanding the diverse nature of the acceptance of medical devices for homecare.

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